- 09 MaySmart Meter / M2M SMS monetisationSmart Meters - British Gas (Centrica), Eon and many more are at it now with m...
- 30 AprNew Chinese Virtual SMS Numbers coming soon...World Text will soon be adding China to the list countries that are fully sup...
- 03 Apr*NEW* Coverage added for VSIM, Qatar and SwedenWe are pleased to announce that effective immediately there is full inbound S...
- 27 MarAmendment to Hong Kong's Personal Data (Privacy) OrdinanceMarketing SMS communications may only be sent to consumers who have explicitl...
News
Smart Meter / M2M SMS monetisation
Smart Meters - British Gas (Centrica), Eon and many more are at it now with more to follow I'm sure, introducing Smart Meters in to homes and businesses around the country. New technology? No, not really.

Smart meters like this from First Utility are to replace existing gas and electricity meters.
M2M (machine to machine) communications have been around for years, silently chirping information about their system status, usage, supply levels and so on back to head office over the airwaves. Normally this is achieved by having a SIM card (yes, just like that which is in your mobile phone) embedded in the hardware - this then uses either data transmitted via GPRS/3G or traditional SMS.
Usually a cost centre for these units, with a monthly rental cost, data cost, SMS cost or a combination of all three, manufacturers of the units and their customers have to play off having regular up to date information vs the ongoing cost of these communications.
Smart Meter / M2M monitisation
Turning these communications in to a profit centre is the wish of many which can now be realised in the United Kingdom, Spain and Sweden with more countries to follow. SMS are directed towards a dedicated range of virtual numbers, with these securely passed back to your servers as normal.Direct Carrier relationships enable these inbound SMS to be monetised through the sharing of the pre-existing interconnections fees. These interconnection fees are generated when messages pass from one mobile network to another - normally something which the mobile networks keep for themselves.
This service does not use special premium rate numbers, or numbers which originate from another country so there would be no increased SMS rates to pay and can come from inclusive allowances.
To discuss your M2M or Smart Meter services, their SMS needs, and how these can be integrated in order to create a new revenue centre, please contact us.
New Chinese Virtual SMS Numbers coming soon...
World Text will soon be adding China to the list countries that are fully supported for long numbers.Our new Chinese +86 Virtual SMS Numbers will be enabled by the use of local landline numbers, oppose to virtual mobile numbers.
Virtual numbers are ideal for two way conversation with leads and customers overseas. A text message to a virtual number is a normal rate message so often included in text bundles.
Capable of receiving SMS text messages in the country chosen, they are great for indicating a presence in a country where you may do business but not have a physical presence.
Ideal for support, updates, marketing, two-way communications, competitions etc.
Unlike a short code, a virtual mobile number can be stored in the phonebook like a normal number.
Incoming Messages can be processed for you using our Auto Responder service, or delivered straight to your application by email or HTTP.
Please contact us for further information.
*NEW* Coverage added for VSIM, Qatar and Sweden
We are pleased to announce that effective immediately there is full inbound SMS coverage of all networks in Qatar and Sweden.For further informations please see the Virtual SIM page here.
Amendment to Hong Kong's Personal Data (Privacy) Ordinance
The Hong Kong Government has amended the Personal Data (Privacy) Ordinance which will be effective from 1st April 2013.
Marketing SMS communications may only be sent to consumers who have explicitly consented (opted-in) to receive this form of SMS communication. Failure to comply with this requirement may lead to the imposition of significant financial penalties and imprisonment.
More details can be found in the following newsletter issued by Office of the Privacy Commissioner for Personal Data (PCPD), Hong Kong. http://www.pcpd.org.hk/english/publications/files/newsletter_27.pdf.
World Text Server Upgrade...
It seems common for planned server upgrades to result in hours of unplanned downtime, and lengthy post incident reports explaining why large chunks of infrastructure disappeared off the web. We're very pleased to report that none of this proved necessary during our recent server upgrade.
World Text recently spent many weeks preparing for an upgrade of the main API server. Backups were made, transfers were tested, migration was tested, time and again. Much time was spent choosing the time to migrate so as to have minimal impact on volume customers, which is rather challenging with a 24/7 service.
Significant efforts were made to optimise the migration scripts and process to minimise downtime, and so achieve migration in the shortest time practicable.
When time came for the actual switchover, everyone was prepared and waiting, and the data migrated smoothly. Nagios briefly turned red across the board.
Actual downtime of approximately two minutes (backup and failover systems continued to function as normal).
A minor issue was found with email, but that automatically failed over to the secondary server, so no messages were delayed more than a few seconds.
One customer noticed the server wasn't there in the brief 2 min outage, but his messages were delivered successfully via the failover systems.
So, there you have it. A server migration of our core infrastructure, and nothing broke. Two weeks later and everything is functioning smoothly without interruption.
Sorry for the dull read! Though we were rather relieved it was so.
*NEW* Pakistan SMS virtual numbers now live!
Pakistan +92 SMS virtual numbers are now live and available to purchase!Ideal for two-way SMS text messaging and inbound SMS text messages, this low cost virtual mobile number will allow users in Pakistan to text in and reply to your SMS text messages as their local rate, without the need for short codes.
If you have any further questions or would like to get a virtual number for Hong Kong or any other, please contact us with your requirement.
*NEW* Hong Kong SMS virtual numbers now live!
Hong Kong +852 SMS virtual numbers are now live and available to purchase!Ideal for two-way SMS text messaging and inbound SMS text messages, this low cost virtual mobile number will allow users in Hong Kong to text in and reply to your SMS text messages as their local rate, without the need for short codes.
If you have any further questions or would like to get a virtual number for Hong Kong or any other, please contact us with your requirement.
New SMS Short Codes added...
We are pleased to announce new non-premium SMS Short Codes which are now available, in addition to our extensive SMS Short Code coverage.With immediate effect dedicated non-premium SMS Short Codes are available for Croatia, Luxembourg, Portugal, Romania, Saudi Arabia and Switzerland.
SMS Short codes can be used for marketing purposes to enable users to opt-in to your marketing campaign i.e. 'Text INFO to 84101 to receive updates'.
Also becoming ever more important, giving recipients of your messages the ability to quickly and easily opt-out from receiving further messages - i.e. 'Send STOPALL to 84101'. This may be a legal requirement of your country.
For any further information please contact us.
Bulk SMS to Bahrain - All Networks
We are pleased to announce a new and improved route for message delivery to Bahrain to ensure your successful message delivery.
Have you been experiencing your bulk SMS to Bahrain being blocked to this destination? If so this will be due to local SMS filtering of enterprise SMS and use of low quality routes.
Thanks to new agreements we are able to offer a route direct to this destination without and filtering by the network. High quality tier 1 connection for reliability and speed.
For further information regarding our coverage please see here.
New Virtual Mobile Numbers coming soon...
World Text will soon be adding
Romania, Indonesia, Hong Kong, South Korea and Thailand.
Edit
and Estonia, Latvia and Russian Federation.
Virtual numbers are ideal for two way conversation with leads and customers overseas. A text message to a virtual number is a normal rate message so often included in text bundles.
Also newly reduced cost of Irish / Italian virtual mobile numbers.
Capable of receiving SMS text messages in the country chosen, they are great for indicating a presence in a country where you may do business but not have a physical presence.
Ideal for support, updates, marketing, two-way communications, competitions etc.
Unlike a short code, a virtual mobile number can be stored in the phonebook like a normal number.
Incoming Messages can be processed for you using our Auto Responder service, or delivered straight to your application by email or HTTP.
World Text awarded SMS contract from Gateshead Council
World-Text are pleased to announce they have been awarded a 24 month exclusive contract to supply bulk SMS services to Gateshead Council.
Expected use is for appointment reminders, course and event publicity, local emergency broadcasts, staff organisation, debt management and internal use.
SMS text messaging and particularly personalised text messaging have repeatedly shown significant benefits in reducing missed appointments, time-sensitive information, and debt management.
Gateshead Council provides ICT services to other local organisations including Schools and Academies, Northumbria Police, The NewcastleGateshead Initiative and The Gateshead Housing Company.
These other organisations are expected to use the SMS project once the initial phase of implementation is complete.
For more information of World Text's bulk SMS services, see our Bulk SMS Page.
World Text have been specialists in SMS Text Messaging for over a decade. Bulk SMS, two way SMS, and APIs for text messaging to and from the cloud. World Text have a solution whenever you want to send or receive text messages without a handset.
World-Text have built a network based on reliability. It’s the reason we’re the chosen supplier to SARCALL used by many UK Search and Rescue groups and the 999 Emergency services, and many other critical operations where delivery is essential.
NEW: UK Virtual Mobile Numbers for Inbound MMS
Edit: Mere weeks after the immediate availability of this was announced by the network, it has been withdrawn. Unfortunately this means the reasonably priced MMS service no longer exists.
World-Text.com are pleased to announce immediate availability of UK Inbound MMS numbers.
We provide you with your own World-Text Inbound UK MMS number to offer to clients. All received MMS Messages are forwarded to you via email.
You're then able to use MMS services to receive pictures.
Unlike many, we do not charge to receive inbound MMS or apply handling fees, with a simple setup charge of £100, and a simple monthly fee of £75 (20% discount for yearly).
More information at Virtual Number Pricing.
A Picture's Worth a Thousand Words
There are countless applications of MMS where it can be far better than simple SMS text messaging:
- Competitions
- More creative marketing campaigns
- Customer interaction, such as events, live website updates (live galleries etc).
- Emergency Responders and Rescue: Pictures of an incident back to control, or supervisors.
- Housing: Tenants can provide picture evidence of problems, leaks, damage etc.
- Police and Local Authorities: Reporting Vandalism, Crime, Lighting, Road and Safety problems.
- Visual Confirmation (Housing, local amenities, job completions etc)
Contact us today to obtain your MMS Virtual Number.
*PRICE DROP* - SMS to Australia reduced by 29%
We are pleased to announce that the cost of sending your SMS to all networks in Australia has been reduced by 29%!
Messages will now cost you only 12 credits (previously 17). For further information on pricing and bespoke options please contact us.
*NEW* Coverage added for VSIM and +44 Virtual numbers
Additional coverage has now been added for our virtual SIM service (VSIM) and our +44 UK virtual numbers.With effect from 2nd week in November SIM's from the network indicated below can be hosted by us and receive SMS from. Our range of +44 UK virtual numbers (only 447937 prefix) are also able to receive SMS from these networks.
- Japan - SoftBank 440 20
For further information please contact us.
*NEW* Switzerland inbound SMS virtual numbers now available
World Text are pleased to announce that +41 Switzerland virtual numbers are now available to use with our two-way and inbound (MO) SMS service.For pricing and to order please contact us.
Our bulk SMS, inbound and two-way SMS service can be used by HTTP, SMPP or SMTP.
If you have any questions or would like to order these please feel free to contact us.
Do you comply with SMS marketing regulations?
As SMS being used as a marketing tool has continued to grown at an exponential rate, complying with regulations surrounding contacting users has become evermore important.From the Information Commissioner's Office website:
What does the law say?
The Privacy and Electronic Communications Regulations 2003 cover the way organisations send direct marketing by electronic means, including by text message (SMS).
Organisations cannot send you marketing text messages you didn’t agree to receive, unless:
- the sender has obtained your details through a sale or negotiations for a sale;
- the messages are about similar products or services offered by the sender; and
- you were given an opportunity to refuse the texts when your details were collected and, if you did not refuse, you were given a simple way to opt out in all the text messages you received.
(The Regulations do not cover marketing text messages sent to business numbers.)
http://www.ico.gov.uk/for_the_public/topic_specific_guides/marketing/texts.aspx
In other words, do not send text messages to any number other than those which you have legitimately been given by your customer during your previous dealings with them, or that they have opted-in with by invitation by you to receive SMS. Good methods for building your database is to include opt-in keywords on a non-premium short code i.e. "Text ALERTS to 84101 for regular updates" on all your marketing material, signage etc.
Never buy lists, download numbers from the internet or use databases that you may have been given in the past to send marketing SMS to.
Now you have your legitimate contact database and are happy that the recipients are happy to hear from you by SMS, you have to given them an opportunity to opt-out from receiving further SMS. The best method of doing this is by using a keyword on a non-premium short code i.e. append your SMS with "to stop SMS send ALERTSTOP to 84101".
As soon as you receive a request to stop sending SMS messages from any number you must remove them from your database. It is however good policy and manors to reply immediately acknowledging this request and confirm their number has been removed.
For further information on opt-in and opt-out keywords on a non-premium short code please contact us or view the short code page here.
This article is only a guideline and is specifically aimed at the United Kingdom, for other countries you should consult the appropriate governing body.
Floods hit the UK, SMS used to alert and save lives
Over the last 24 hours a months worth of rain fell across the United Kingdom causing wide spread disruption for many.Using SMS alerts to warn of road closures, hazardous traveling conditions, school closures, alert emergency services and many more is a tried and test method of mass communication which is quick, easy and inexpensive.
Without any need for expensive, dedicated equipment or software you can send mass SMS alerts from your computer or even remotely from your mobile phone.
As a provider of SMS alerts for emergency services, schools and many public / private organisations the World-Text.com platform regularly gets relied upon to deliver these vital messages.
Interfaces available to connect with World-Text.com are email (SMTP), web, mobile, HTTP and SMPP. For further information on how to utilise these services please contact us.
*NEW* Coverage added for Poland
We are pleased to announce new coverage added for the Polish networks CenterNet and Cyfrowy Polsat for MT (outbound) SMS.This further extends our global bulk SMS reach enabling you to have one of the best coverage for your SMS delivery.
Full two-way/inbound SMS is supported via the use of our Polish virtual numbers.
Please contact us for further information.
SMS integration with Platinum Salon Software
World-Text.com are pleased to announce full compatibility with Platinum Salon Software.Hair and beauty salon's using Platinum Salon Software to manage their bookings and clients are now able to integrate with World-Text.com to send SMS reminders. Via the standard interface within your software simply enter your World-Text.com account details to enable SMS delivery.
If you have any further questions please contact us.
*NEW* Italy virtual SMS numbers now available
World Text are pleased to announce that +39 Itlay virtual numbers are now available to use with our two-way and inbound (MO) SMS service.For pricing and to order please contact us.
Our bulk SMS, inbound and two-way SMS service can be used by HTTP, SMPP or SMTP.
If you have any questions or would like to order these please feel free to contact us.
Lithuania and Hungary virtual mobile numbers available
World Text are pleased to announce that +370 Lithuania virtual SMS numbers and +36 Hungary virtual SMS numbers are now available to use with our two-way and inbound (MO) SMS service.For pricing and to order please contact us.
Our bulk SMS, inbound and two-way SMS service can be used by HTTP, SMPP or SMTP.
If you have any questions or would like to order these please feel free to contact us.
*NEW* Coverage added for VSIM and +44 Virtual numbers
Additional coverage has now been added for our virtual SIM service (VSIM) and our +44 UK virtual numbers.With immediate effect SIM's from the networks indicated below can be hosted by us and receive SMS from. Our range of +44 UK virtual numbers (only 447937 prefix) are also able to receive SMS from these networks.
- Albania - Eagle Mobile
- Belarus - MTS
- Chad - Airtel
- Djibouti - Evatis
- Ghana - tiGO
- Kyrgyzstan - O!
- Macau - SmarTone
- Zambia - Zamtel
For further information please contact us.
*NEW* Austria virtual SMS numbers now available
World Text are pleased to announce that +43 Austria virtual numbers are now available to use with our two-way and inbound (MO) SMS service.For pricing and to order please contact us.
Our bulk SMS, inbound and two-way SMS service can be used by HTTP, SMPP or SMTP.
If you have any questions or would like to order these please feel free to contact us.
World-Text.com move into new offices!

World-Text.com have now moved in to new offices!
Our new address is:
World-Text.com
GIBC
Mulgrave Terrace
GATESHEAD
NE8 1AN
United Kingdom
Our expansion plans are on track and this is the next step in providing our customers even more fantastic products and services!
Please contact us for more information of our products and services.
*NEW* Coverage added for VSIM and +44 Virtual numbers
Additional coverage has now been added for our virtual SIM service (VSIM) and our +44 UK virtual numbers.With immediate effect SIM's from the networks indicated below can be hosted by us and receive SMS from. Our range of +44 UK virtual numbers (only 447937 prefix) are also able to receive SMS from these networks.
- New Caledonia - Mobilis
- Papua New Guinea - Digicel PNG
For further information please contact us.
*NEW* Outbound SMS coverage added
World-Text.com are pleased to announce new outbound SMS coverage. The networks indicated below are available with immediate effect. Please be aware that to enable access to these networks that special routing may need to be applied to your account, please contact us if you require further information.Country Network
Congo Warid Congo
Moldova VoXtel
Senegal Alize
*NEW* Inbound SMS virtual numbers for Poland
Now available are inbound / two-way SMS virtual numbers for +48 Poland. Please contact us for further information and to purchase.European Dedicated Short Codes
European Dedicated Short Codes (non-premium)Perfect for marketing campaigns, opt-in and opt-out - also enabling you to comply with SMS marketing regulations.
Available for:
- Australia
- Belgium
- Canada
- Denmark
- France
- Germany
- Ireland
- Italy
- Netherlands
- Norway
- Spain
- Sweden
- USA
For further information please contact us.
*NEW* +353 Ireland virtual numbers coming soon
We are please to announce that coming soon will be local +353 Irish virtual numbers, allowing for local rate inbound SMS and two-way messaging. More information here.Via our industry standard interfaces (SMTP (email), HTTP or SMPP) you can receive and send SMS.
For further information please contact us.
Australia virtual number price reduction
We are pleased to announce that the cost for +61 Australian virtual numbers has now been reduced by 37.5%! The monthly cost is now only £25+VAT, and the setup cost now only £25+VAT.Perfect to receive SMS or operate a full two-way SMS service, via standard interfaces such as email (SMTP), HTTP or SMPP.
If you have any questions or would like to setup an Australian virtual number please contact us.







